Close
If you want to sell more, stop asking. If you have a solid presentation and a grasp of the elements you can assume they are smart enough to go with …
Assume the Sale
If you want to sell more stop asking. If it makes sense to you that people do not like to make decisions and natural revert to “ well think about …
Value build
Establishing more value than your asking price in (tangible terms) money-saving and (intangible terms) saving time effort stress and money.
Buying Confidence
Everyone’s doing it, that’s why we’re so busy. If you’re not busy and don’t have a lot of work on the go, you can’t be that good…Rather from the moment …
Urgency
Why do companies continue to use “only while stocks last, stock clearance, spring sale, and only while stocks last, even though we know they are a gimmick? Because although technology …
Engagement / Emotion / Participation
When you see a blockbuster or read a top seller, notice how it draws you into the story, you buy in emotionally, your engaged, its no longer a movie but …
Present Tense
Why do car salespeople test drive, why do shops have fitting rooms? So that people experience the product in the present tense,(as they own it). A jacket on the rack …